Launched in 2015, 4P, which stands for “public, private and producer partnership,” includes Agriculture and Agri-Food Canada (AAFC), Canterra Seeds and the Alberta Wheat Commission (AWC). The pact is aimed at improving CPSR varieties.

Growing up in the rural community of Walkerton, ON, a lot of Jamie Larsen’s buddies were becoming farmers. And while his friends were thinking about what crops to plant, Larsen was always wondering why they should grow certain crops and how they would do it.