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KEEP UP THE GOOD WORK

Canada produces some of the world’s best malting barley. While new varieties supply high end-use quality and disease resistance, farmers can help ensure it meets the needs of domestic and international malting and brewing customers.

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GGC CHARTS SUSTAINABILITY COURSE

Sustainability dominates today’s agricultural policy conversations, whether it be the clothes we wear, the energy we consume or the food we eat. Farmers are under growing pressure to meet the food and fuel needs of the global population amid rising costs of production. This dichotomy often makes it seem like sustainability and profitability are at odds.

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WORK ABROAD

Following the release of its 2023 New Wheat Crop report in November of last year, Cereals Canada led four international New Wheat Crop Trade and Technical Missions to showcase the quality of Canadian wheat to customers and buyers. Mission team members included representatives of the Canadian Grain Commission (CGC), exporters and farmers from four provincial wheat organizations.

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SKILLS TO FIT THE FUTURE

As the agricultural landscape undergoes a significant shift, Olds College of Agriculture & Technology stays attuned to the industry’s emerging needs and trends such as the critical challenge posed by the current labour shortage. We perceive this challenge as an opportunity to sculpt the future of agriculture through progressive education and state-of-the-art technology.

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MYSTERIOUS MOTIVATIONS

China is a top destination for Canadian barley, canola and wheat. Canada has typically had the largest market share for canola and been competitive in malting barley. Both of these crops have experienced the rollercoaster of Chinese trade policy. While market access for canola was restricted during the Huawei crisis, Canadian barley benefitted from China’s diplomatic spat with Australia. Generally unaffected by politics, Canada is China’s main source of high-quality wheat, primarily CWRS.

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PURPLE GOLD

There’s an old saying: A garden of purple is always in bloom. A new barley variety promises one loaded with anthocyanins, a natural pigment with antioxidant properties linked to lowering the risk of diseases such as hyperglycemia, hypercholesterolemia and cancer.

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STUDY TO SIZE UP BARLEY FOOTPRINT

In recent years, the global brewing industry has increasingly focused on the environmental sustainability of beer. Many of the world’s largest breweries have set aggressive emissions reductions targets. This has been driven by a combination of jurisdictional regulations, corporate social responsibility goals and consumer demand. Much of the initial focus has been on manufacturing, packaging and transportation, but their initiatives increasingly encompass the entire supply chain including emissions associated with raw materials like barley malt.

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TRANSPORTATION RE-EVALUATION NEEDED

Because more than 90 per cent of Canadian wheat is destined for international markets, this country’s transportation system must step up to ensure reliable, responsible delivery of our grain to markets that rely on it. While concerns about the system are not new, persistent service delays last year highlighted the need for improvement. The final report of the national Supply Chain Task Force renewed discussions about the fairness and effectiveness of Canadian grain transportation and its impact on shippers and the broader market.

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